Collection: Redken

Inspiring and revolutionary, the Redken brand was founded with their goal being to create a range of hair care where beauty would be based on science in order to highlight the hair.

With Redken, the world of beauty is redesigned as a clothing line would be in fashion Coloring and hair care is a forerunner of trends, thanks to cutting-edge research and development teams working hand-in-hand with professional hairdressers As a result, innovation is expressed in salons where hairdressers are specifically trained in products